Steep Circulation Losses

Recession or not, things are not looking good for the daily print media in this country. Journalism, I suspect, will survive. But in what form is not clear. Newspapers need to figure out how to make money off journalism, as they’ve lost the market for just about everything else. Paying for content is an option, but it has to be done in a way that recognizes how the Internet works – not in a way that fights the Internet. Erecting walls, trying to dam up the flow of information and fighting content sharing (as in my link above) will fail for all but those with the most exclusive content.

(For what its worth, I have no idea why national weekly magazines (Time, Newsweek, USNews) are still in business.)